Paris (France) and Berlin (Germany), 27 September 2018/ Ymagis Group (FR0011471291, MAGIS, PEA-PME, TECH 40), the European specialist in digital technologies for the film industry, and Webedia, one of the world’s leading groups in the online entertainment and recreation industries, today announced a partnership for the promotion of EclairColor HDR cinemas and mastered films on AlloCiné (France) and Filmstarts (Germany). The two websites attract respectively 13.8 million and 3.1 million unique visitors per month (Médiamétrie/NetRatings, April 2018 and AGOF, April 2018).
“We are extremely satisfied with this partnership with Webedia, which focuses on the promotion and referencing of our EclairColor HDR solution on two of the leading cinema websites for the general public – AlloCiné and Filmstarts,” said Simon Eyriès, EclairColor Project Leader. “It is an example of EclairColor’s ongoing desire to give all audiences access to HDR quality in the cinema. They will now be able to search and access the list of films or cinemas available in our format in just one click, making EclairColor more accessible for spectators, while exhibitors equipped with the EclairColor solution gain in visibility with our quality label to guide spectators.”